Purple Solid Shampoo for blonde and grey hair
Same weight, new and improved design. Old bar + packaging. New look, same powerful results.
Before - brassy, dull, yellowing. After one week - brightened, illuminated, toned.
Powerful duo - solid shampoo and conditioner. 8 liquid bottles* *Based on 220ml shampoo/350ml conditioner bottles
Up to 10x concentrated active ingredients* for superior results. * Vs. typical liquid shampoo
Clean, powerful ingredients: Beetroot Powder - locks in hydration for lasting moisture. Babassu Oil - conditions and softens. Glycerine - hydrates and smooths for silky, manageable hair.
50,000+ five-star reviews
Easy to use and hold. Wet bar and hair, swipe directly on scalp and rinse completely. Medium lather
Effective, clean, ethical. Cruelty free international, animal test-free Peta vegan, Certified B Corporation

PURPLE Shampoo Bar

Rated 4.4 out of 5
Based on 544 reviews
$24.00
Rated 4.4 out of 5
Based on 544 reviews

This purple powerhouse is here to banish brassiness and boost brilliance and is formulated for daily use. Infused with beetroot, babassu oil, and betaine, it not only tones but also hydrates and restores radiance.

Sizes:
SHAMPOO
SHAMPOO AND CONDITIONER
Quantity: Limited to 5

Goodbye brass, hello brightness.

A toning shampoo that neutralises brassiness. Infused with beetroot, babassu oil, and betaine, it hydrates while keeping blonde, silver, or grey hair cool-toned and radiant.

Sulfate-free. Suitable for colour-treated hair and suitable for daily cleansing. 

Scent profile: Jasmine and vanilla.

e 110 g / NET WT 3.9 OZ

Easy as 1 - 2- 3: Wet hair and bar. Massage bar directly onto scalp and work into a lather with hands. Rinse completely, following with your Ethique conditioner.

Keep dry and away from direct water between uses. Store with ample airflow and drainage for best results. Check out our storage options!

Sodium Cocoyl Isethionate, Stearic Acid, Sodium Cocoyl Glycinate, Mica, Theobroma Cacao (Cocoa) Seed Butter, Coconut Acid, Orbignya Oleifera (Babassu) Seed Oil, Behentrimonium Methosulfate, Betaine, Brassica Alcohol, Sodium Isethionate, Aqua (Water), Lactic Acid, Glycerine, Guar Hydroxypropyltrimonium Chloride, Fragrance (Parfum)¹, Benzyl Alcohol, Sodium Chloride, Dehydroacetic Acid, Jasminum Officinale (Jasmine) Oil, Distarch Phosphate, Beta Vulgaris (Beet) Root Powder, Citric Acid, Linalool², Titanium Dioxide (CI 77891), Ultramarines (CI 77007), Iron Oxides (CI 77491). ¹Natural fragrance. ²Component of essential oils and fragrance.

Reviews

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average rating 4.4 out of 5
Based on 544 reviews
  • 5 Stars
    372 Reviews
  • 4 Stars
    87 Reviews
  • 3 Stars
    43 Reviews
  • 2 Stars
    15 Reviews
  • 1 Star
    27 Reviews
87% of reviewers would recommend this product to a friend
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544 Reviews
Reviewed by Robin T., from United States
Verified Buyer
I recommend this product
Age Range
65+
My hair texture
Fine
My hair shape
Straight
My oil production
Dry
Rated 5 out of 5
Review posted

Great for gray!

I use this alternating with the volumizing shampoo to perk up my natural gray streaks. Love it

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Reviewed by Jacqueline
I recommend this product
Rated 5 out of 5
Review posted

5 Stars

Great product, fast shipping

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Reviewed by Sue M., from New Zealand
Verified Buyer
I recommend this product
Age Range
65+
My hair texture
Fine
My hair shape
Straight
My oil production
Moderate
Rated 5 out of 5
Review posted

Love the new shape.

I find the sosp much easier to control how much I want my hair to absorb the colour on my very porous silver hair. I get lots of compliments about the shine to my hair. Also it lasts a long time.

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Reviewed by Loretta N., from United States
Verified Buyer
I recommend this product
Age Range
55 - 64
My hair texture
Fine
My hair shape
Wavy
My oil production
Moderate
Rated 5 out of 5
Review posted

Best Ever Purple Shampoo

I started getting grey hair in my 20s and now I am in my 60's and my hair is completely silver! This purple shampoo bar makes my hair so shiny and keeps the brassiness away! I get tons of compliments on my hair color after using this shampoo!

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Reviewed by Karin R., from United States
Verified Buyer
I recommend this product
Age Range
65+
My hair texture
Medium
My hair shape
Straight
My oil production
Moderate
Rated 5 out of 5
Review posted

Really love it

The thing I noticed most is that my hair is so shiny.

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