Purple Solid Shampoo for blonde and grey hair
Same weight, new and improved design. Old bar + packaging. New look, same powerful results.
Before - brassy, dull, yellowing. After one week - brightened, illuminated, toned.
Powerful duo - solid shampoo and conditioner. 8 liquid bottles* *Based on 220ml shampoo/350ml conditioner bottles
Up to 10x concentrated active ingredients* for superior results. * Vs. typical liquid shampoo
Clean, powerful ingredients: Beetroot Powder - locks in hydration for lasting moisture. Babassu Oil - conditions and softens. Glycerine - hydrates and smooths for silky, manageable hair.
50,000+ five-star reviews
Easy to use and hold. Wet bar and hair, swipe directly on scalp and rinse completely. Medium lather
Effective, clean, ethical. Cruelty free international, animal test-free Peta vegan, Certified B Corporation

PURPLE Shampoo Bar

Rated 4.4 out of 5
Based on 537 reviews
$24.00
Rated 4.4 out of 5
Based on 537 reviews

A toning shampoo that neutralises brassiness. Infused with beetroot, babassu oil, and betaine, it hydrates while keeping blonde, silver, or grey hair cool-toned and radiant.

Sizes:
SHAMPOO
SHAMPOO AND CONDITIONER
Quantity: Limited to 5

Goodbye brass, hello brightness.

Suitable for colour-treated hair and suitable for daily cleansing. 

Scent profile: Enchanting jasmine. 

e 110 g / NET WT 3.9 OZ

Easy as 1 - 2- 3: Wet hair and bar. Massage bar directly onto scalp and work into a lather with hands. Rinse completely, following with your Ethique conditioner.

Keep dry and away from direct water between uses. Store with ample airflow and drainage for best results. Check out our storage options!

Sodium Cocoyl Isethionate, Stearic Acid, Sodium Cocoyl Glycinate, Mica, Theobroma Cacao (Cocoa) Seed Butter, Coconut Acid, Orbignya Oleifera (Babassu) Seed Oil, Behentrimonium Methosulfate, Betaine, Brassica Alcohol, Sodium Isethionate, Aqua (Water), Lactic Acid, Glycerine, Guar Hydroxypropyltrimonium Chloride, Fragrance (Parfum)¹, Benzyl Alcohol, Sodium Chloride, Dehydroacetic Acid, Jasminum Officinale (Jasmine) Oil, Beta Vulgaris (Beet) Root Powder, Linalool², Titanium Dioxide (CI 77891), Ultramarines (CI 77007), Iron Oxides (CI 77491). ¹Natural fragrance. ²Component of essential oils and fragrance.

Scientifically-proven, natural ingredients

What's in our PURPLE Shampoo Bar

Babassu Oil

Babassu Oil

Nourishes and softens
Beetroot Powder

Beetroot Powder

Natural purple pigment to neutralise brassiness
Betaine

Betaine

Moisturises and protects colour-treated hair

Babassu Oil

Babassu Oil

Nourishes and softens
Beetroot Powder

Beetroot Powder

Natural purple pigment to neutralise brassiness
Betaine

Betaine

Moisturises and protects colour-treated hair

Reviews

Write a Review
average rating 4.4 out of 5
Based on 537 reviews
  • 5 Stars
    365 Reviews
  • 4 Stars
    87 Reviews
  • 3 Stars
    43 Reviews
  • 2 Stars
    15 Reviews
  • 1 Star
    27 Reviews
87% of reviewers would recommend this product to a friend
Customer photos and videos
Open user-uploaded photo and review in a modal Open user-uploaded photo and review in a modal Open user-uploaded photo and review in a modal Open user-uploaded photo and review in a modal Open user-uploaded photo and review in a modal Open user-uploaded photo and review in a modal
537 Reviews
Reviewed by Ann S., from United States
Verified Buyer
I recommend this product
Age Range
65+
My hair texture
Fine
My hair shape
Wavy
My oil production
Moderate
Rated 5 out of 5
Review posted

Good for my hair color

I no longer dye my hair. This bar will help to keep my hair looking natural.

Loading...
Was this helpful?
Reviewed by Jane R., from United States
Verified Buyer
I recommend this product
Age Range
65+
My hair texture
Thick
My hair shape
Straight
My oil production
Moderate
Rated 5 out of 5
Review posted

Works great

I have gray hair and my beautician recommended purple shampoo. I have been wanting to get away from having so many plastic bottles in my house when I discovered your product. The bar shampoo works really well and I have one less bottle to recycle

Loading...
Was this helpful?
Reviewed by Cherry I., from New Zealand
Verified Buyer
I recommend this product
Age Range
35 - 44
My hair texture
Medium
My hair shape
Straight
My oil production
Moderate
Rated 5 out of 5
Review posted

My New Favorite Hair Saver!

I really like the purple shampoo bar. It works great on my hair. It makes my hair soft, shiny, and clean without drying it out. The purple color helps keep my blonde tones bright and fresh. It also smells nice and lasts a long time. It is travel-friendly, and eco-friendly. I’m very happy with my purchase and will definitely buy them again.

Loading...
Open Image by Cherry I. in a modal
Was this helpful?
Reviewed by Annette R., from New Zealand
Verified Buyer
I recommend this product
Age Range
65+
Rated 5 out of 5
Review posted

Great

I am a shampoo bar freak now. This works well on my hair, and having a different shape to the bar makes it easy to remember it is shampoo. No plastic in sight!

Loading...
Was this helpful?
Reviewed by Sue D., from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
My hair texture
Thick
My hair shape
Straight
My oil production
Dry
Rated 5 out of 5
Review posted

Love it!

I have been using the purple shampoo and conditioner for years now and love it!

Loading...
Was this helpful?